WH5

Who

"He's just this guy, ya know."

(Gag Halfrunt, private brain care specialist. Retired.)

What

A design and manufacturing studio of a local artist who finally has space enough to build a simple, yet flexable, shop.

Using the tools and skills collected in a variety of ways, over a really long time, the decision was made to focus on the design, manufacture, and sale of "better than average" furniture than what is currently available for cats. 

Research proved what is already obvious to cat owners - it tended to be all the same over-priced, carpeted-crap. Do you know what carpet is, or what it releases, or what it harbors?

These solutions are for those cat owners who want better. Designed and built by a cat owner.

My research found that the world market for cat furniture was a 3.4b industry and growing. That's a lot of carpet. In my hubris, I figured I could do better. So I looked at my cats, used my skills, and designed these things. Cool enough to sell. Yes, the ppwk for both a design and utility patent is, as they say, "pending".

So here we are, you reading the back story.

Where

43.020530

-77.748740

"No matter where you go, there you are."

(Buckaroo Banzai, 1984)

When

It was an idea being designed and tested in Aug-Sep, 2023. Decided WTF in the last week of Oct, 2023. Site beta-launched Nov. 1 2023. A Wednesday. It was cloudy, rainy and cold.

Why

Why not. I had all the parts for a cake, might as well bake one. 

"Has there has ever been a more fortuitous time to try than now?"

(Farscape, "We're So Screwed (Part 1): Fetal Attraction", 2003)